PENGARUH CELEBRITY WORSHIP TERHADAP PERILAKU AGRESI VERBAL DALAM BERMEDIA SOSIAL PADA PENGGEMAR KOREAN POP (K-POP) BOYBAND NEO CULTURE TECHNOLOGY (NCT) DI INDONESIA

Marcela E. Pangkerego; Melkian Naharia; Jofie H.  Mandang

doi:10.53682/pj.v6i3.12294

PENGARUH CELEBRITY WORSHIP TERHADAP PERILAKU AGRESI VERBAL DALAM BERMEDIA SOSIAL PADA PENGGEMAR KOREAN POP (K-POP) BOYBAND NEO CULTURE TECHNOLOGY (NCT) DI INDONESIA

Authors

Marcela E. Pangkerego Universitas Negeri Manado
Melkian Naharia Universitas Negeri Manado
Jofie H. Mandang Universitas Negeri Manado

DOI:

https://doi.org/10.53682/pj.v6i3.12294

Keywords:

Celebrity Worship, Agresi Verbal, Penggemar K-Pop, NCTZen

Abstract

Abstract : This study aims to determine the effect of Celebrity Worship on Verbal Aggression in Social Media on Fans of Korean Pop (K-Pop) Boyband Neo Culture Technology (NCT) in Indonesia. The type of research used is quantitative research. The sample used amounted to 96 people. The results showed Celebrity Worship had a significant and linear effect on Verbal Aggression. This can be proven based on the results of the T test analysis which shows a significance value of 0.000 (p <0.05) and the simple linear regression results show a coefficient number of 0.811 with a positive value.

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Published

2025-09-01

How to Cite

Pangkerego, M. E., Naharia, M., & Mandang, J. H. . (2025). PENGARUH CELEBRITY WORSHIP TERHADAP PERILAKU AGRESI VERBAL DALAM BERMEDIA SOSIAL PADA PENGGEMAR KOREAN POP (K-POP) BOYBAND NEO CULTURE TECHNOLOGY (NCT) DI INDONESIA. PSIKOPEDIA, 6(3), 279–284. https://doi.org/10.53682/pj.v6i3.12294