PENGARUH CELEBRITY WORSHIP TERHADAP PERILAKU AGRESI VERBAL DALAM BERMEDIA SOSIAL PADA PENGGEMAR KOREAN POP K POP BOYBAND NEO CULTURE TECHNOLOGY NCT DI INDONESIA

Abstract

Abstract : < em>< strong>This study aims to determine the effect of Celebrity Worship on Verbal Aggression in Social Media on Fans of Korean Pop K Pop Boyband Neo Culture Technology NCT in Indonesia The type of research used is quantitative research The sample used amounted to 96 people The results showed Celebrity Worship had a significant and linear effect on Verbal Aggression This can be proven based on the results of the T test analysis which shows a significance value of 0 000 p lt;0 05 and the simple linear regression results show a coefficient number of 0 811 with a positive value < em>< p>

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